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Betting · updated November 2026

Best betting sites

Bookmakers and exchanges ranked on odds margins, market depth, live betting and free-bet terms.

Betting sites comparedFree bets & odds boosts
  1. 1
    bet365
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Huge range of markets
    • Live streaming
    9.3Visit site
  2. 2
    Betfair
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Betting exchange
    • Often the best odds
    9.1Visit site
  3. 3
    Pinnacle
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Very low margins
    • Welcomes winning players
    9.0Visit site
  4. 4
    Unibet Sport
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Good all-rounder
    • One wallet with casino and poker
    8.9Visit site
  5. 5
    Betway Sport
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Clean app
    • Esports coverage
    8.8Visit site
  6. 6
    888sport
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Frequent price boosts
    • Simple bet builder
    8.5Visit site
  7. 7
    William Hill
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Long history
    • Strong racing coverage
    8.4Visit site
  8. 8
    bwin
    Free bets for new customers
    18+ · New customers · Min. odds apply · T&Cs apply
    • Deep football markets
    • Good live betting
    8.3Visit site